Wednesday, 24 September 2014

Further research and analysis into existing promotion packages - Merchandising


I have looked into a few different artists' merchandise products and I found that the artists actually have their own store for fans to buy from. Creating products for fans to buy may increase awareness of the artist e.g. if someone see’s another person wearing a t-shirt with an artists name on it may motivate them to find out more about the artist and maybe purchase albums etc. The merchandise stores usually have matching colour schemes to that of the websites and sometimes album covers, which creates synergy. I think we will create some t-shirt designs and maybe wristbands etc for Morgan and I could create a fake website for them on Adobe.



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