Wednesday, 1 October 2014

Similar artist music video research - 5 Seconds of Summer

5 Seconds of Summer – Amnesia

They have a shot where they have edited on the name of the song in the same font as their band logo.

The lighting in this first setting is interesting and it would be easy for us to do. I do like the effect of it however I don’t think it will fit with the shot ideas we already have. We won’t discard it though at this point, as we still haven’t storyboarded.
This framing is also slightly unconventional of music videos as the singer is to the left. Although we will be using a lot of centre frame shots to make Morgan the main attraction, I think a frame like this would work well with our video, but maybe with a long shot rather than a medium close-up like this one.
Then they have a 1 second shot of a car driving along a road and it cuts to a wide shot of the band in the car which suggests to the audience that the car driving along the road is the car that the band is in. We could easily build representations like this with Morgan simply by having two shots that will make the audience assume a certain idea.

This long shot of them looking and posing towards a camera at a different angle shows them making new memories with friends. I don’t think we will use a shot like this because our lyrics don’t really refer directly to having fun, more that she is trying to get over her breakup.
I think we could use a shot of Morgan running toward the camera but to suggest different emotions. Here, they are all smiling and they’re running together so this just emphasises the on-going theme of them wanting to have fun. If we were to use this shot we would probably do it to portray the anger she feels.
A shot similar to this one would work well in our video as we could use it to portray the different emotions Morgan is going through. We could also film from behind a doorframe or something to suggest that we’re looking in on her private life.
Our cameras are not waterproof so an underwater shot like this wouldn’t be possible for us to do.

This shot shows the relationship between the lyrics and visuals “I’m not fine at all” as everything is blurred around him suggesting he is perhaps lost, which also could connect to the title “Amnesia” which is essentially the loss of memory.

1 comment:

  1. Some goo Level 3 good terminology but no indication of how it informed planning or creativity

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